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The Sales Manager as the Greatest Revenue Multiplier (Chap. 1 Managing Social Sales Team Audio Book)
Radio Audio Books / Sales Management / Oct 3, 2017 / Posted by John Golden / 1080 

The Sales Manager as the Greatest Revenue Multiplier (Chap. 1 Managing Social Sales Team Audio Book)

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Social selling is not something that should be left to chance or allowed to grow without structure inside a sales organization. Rather it needs to be actively managed and treated strategically — and it’s the sales manager who needs to play the central role in ensuring that social selling activities are understood, adapted, adopted, and executed in the right way.

The sales manager who does this can become an organization’s greatest revenue multiplier rather than someone who oversees a sales organization that becomes outdated and ineffective. Listen to this first chapter narrated by John Golden to learn more.

About Author

John is the Amazon Best Selling Author of “Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories." He recently published his second book "Social Upheaval: How to Win at Social Selling." A globally acknowledged thought leader, John has a passion for small to medium businesses. He is CSO at Pipeliner CRM.