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TV SalesChats / Sales Management / Aug 3, 2017 / 1024 

#SalesChats Ep: 32 Engagement Breakdowns with Mari Anne Vanella

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It’s happened to all of us in sales. You’ve got a prospect. You’ve gotten them interested. You’re moving them along through your sales process…and then suddenly, they’re gone. The engagement has broken down. What happened? Join us as we bring this topic to an expert on the subject–consultant, speaker and sales development expert Mari Anne Vanella.

Recorded on 16th August 2017 9am PST

Episode Questions

  1. What does engagement breakdown mean?
  2. After a prospect is identify, what are the first things salespeople should do to keep them engaged?
  3. How can salespeople maximize the first moments of engagement?

Our Guest

Mari Anne Vanella

is CEO of The Vanella Group, Inc. She is a sought after consultant, speaker, and sales development expert for B2B enterprise tech companies. Mari Anne is listed in the “40 Most Inspirational C-Level Leaders in Sales Lead Management” in 2016. She is also listed in the “20 Women to Watch in Sales Lead Management” in 2017, 2016, 2015. She has been invited to speak at Dreamforce 3x in featured sessions on sales engagement. She also represented the SMB CEO role at “LinkedIn Live” event where she discussed how SMB’s can successfully leverage LinkedIn as The Vanella Group, Inc. has. Recently she has authored the best-selling and award-winning book “42 Rules of Cold Calling Executives” which is available on Amazon.com and other retail channels.

Links › vanellagroup.com | twitter.com | linkedin.com

Our Hosts

John Golden

John is the Amazon Best Selling Author of “Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories.” He recently published his second book “Social Upheaval: How to Win at Social Selling.” A globally acknowledged thought leader, John has a passion for small to medium businesses. He is CSO at Pipeliner CRM.

Martha Neumeister

Martha is social media strategist, responsible for all social media platforms of Pipeliner CRM. She is a communication expert with social media affinity, which she has been focusing on throughout her professional career. She has a bachelor´s degree in Entrepreneurship & Management and a master´s degree in Online Marketing which supports her in her career as Social Media Strategist.

About SalesChats

SalesChats is a fast-paced (no more than 30 minutes) multi-media series that provides leading strategies, tactics and thinking for sales professionals worldwide. It can be found on Twitter (#SalesChats), as a live Google+ Hangout, and as a podcast available on iTunes, SoundCloud and right here on SalesPOP! If you think you would make a great guest for #SalesChats, please contact co-host Martha Neumeister.

SalesChats is co-hosted by John Golden, CSO Pipeliner CRM, and Martha Neumeister, Social Media Strategist Pipeliner CRM.

About Author

Mari Anne Vanella is CEO of The Vanella Group, Inc. She is a sought after consultant, speaker, and sales development expert for B2B enterprise tech companies. Mari Anne is listed in the "40 Most Inspirational C-Level Leaders in Sales Lead Management" in 2016, "20 Women to Watch in Sales Lead Management" in 2017, 2016, 2015. She has been invited to speak at Dreamforce 3x in featured sessions on sales engagement. She also represented the SMB CEO role at "LinkedIn Live" event where she discussed how SMB's can successfully leverage LinkedIn as The Vanella Group, Inc. has.

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