Sales POP - Purveyors of Propserity
TV SalesChats / Sales Management / Apr 24, 2015 / Posted by Matthew McDarby / 108 

#SalesChats Ep. 5: New Value Drivers For 2015 and Beyond


In this episode, United Sales Resources President Matt McDarby shares a surprising secret on what shapes buyers’ perceptions of value–based on his landmark two month survey of 799 executives. We know trust is a driving factor for sales success. But what else affects business results? What can a sales leader do to operationalize value creation?

About Author

President at United Sales Resources,a sales management coaching and advisory firm, author of The Cadence of Excellence: Key Habits of Effective Sales Managers and dozens of white papers and advisory briefs on sales; has helped his clients win hundreds of millions of dollars in new business.

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