Sales Metrics that Matter in 2018
#SalesChats: Episode 45
When a sales team sets off at the beginning of a quarter to reach a sales goal, how do they know they’re making progress toward that goal? How do they know they’re on target with enough opportunities? And how do they know they’re the RIGHT opportunities, both for the company and for the prospects? The only way to know for sure is to utilize the right metrics. What should they be in 2018? Find out by joining recognized thought leader in business-to-business selling Jason Jordan, along with hosts John Golden and Martha Neumeister.
Recorded on 8th February 2018 9am PST
- Which sales metrics matter in 2018 and how can the right ones be identified effectively?
- What’s the best strategy to measure sales reps/process efficiency?
- How can metrics be used to motivate sales reps to succeed?
Jason is a recognized thought leader in business-to-business selling and conducts ongoing research into the management best practices of world-class sales forces. Jason’s extensive research into sales performance led to the breakthrough insights published in the book, Cracking the Sales Management Code (McGraw-Hill, 2012). For 20 years, Jason has worked internationally in industries such as technology, manufacturing, distribution, financial services, telecommunications, consumer products, health care, and hospitality. As a popular speaker and writer, he is a frequent contributor to the Sales Management Association, Harvard Business Review, Sales & Marketing Management, Forbes, Entrepreneur, Salesforce.com, and other industry groups.
John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.
Martha is social media strategist, responsible for all social media platforms of Pipeliner CRM. She is a communication expert with social media affinity, which she has been focusing on throughout her professional career. She has a bachelor´s degree in Entrepreneurship & Management and a master´s degree in Online Marketing which supports her in her career as Social Media Strategist.
SalesChats is a fast-paced (no more than 30 minutes) multi-media series that provides leading strategies, tactics and thinking for sales professionals worldwide. It can be found on Twitter (#SalesChats), as a live Google+ Hangout, and as a podcast available on iTunes, SoundCloud and right here on SalesPOP! If you think you would make a great guest for #SalesChats, please contact co-host Martha Neumeister.
SalesChats is co-hosted by John Golden, CSO Pipeliner CRM, and Martha Neumeister, Social Media Strategist Pipeliner CRM.