Sales POP - Purveyors of Propserity

Tracey McCormack

Tracey McCormack is the Founder and President of McCormack Media Services, a modern media training consultancy. McCormack Media Services empowers your team to own the future with completely customized training programs that are uniquely tailored to the needs of your business.
Author's posts
How Customized Content Sets You Apart from the Competition

How Customized Content Sets You Apart from the Competition

Leadership / Oct 12, 2017 / Tracey McCormack

Creativity is the name of the game in modern media sales. Fragmentation and a leveled playing field have created a greater demand for creativity and original content creation. Today’s sellers need to be empowered and enabled with the skills to develop new, unique, and fresh content ideas that can be distributed across multiple platforms. McCormack ... Read More

Mobilizing Your Modern Sales Funnel

Mobilizing Your Modern Sales Funnel

Sales Management / Sep 2, 2017 / Tracey McCormack

Smartphone engagement accounts for nearly half of all digital media time and 3 out of every 4 minutes on mobile! Regardless of your product category, modern brands cannot afford NOT to be in the space! But you’ll need to consistently program your app or mobile site with new, exciting, and relevant CONTENT to keep users ... Read More

#SalesChats Ep. 20: Social Selling & Personal Brand Building with Tracey McCormack

#SalesChats Ep. 20: Social Selling & Personal Brand Building with Tracey McCormack

Sales Management / Oct 28, 2016 / Tracey McCormack

Tracey McCormack is the founder and president of McCormack media services, a modern media sales professional skills training company. She has over 25 years experience and demonstrated expertise across all facets of the industry including sales strategy, modern sales selling techniques, and omnichannel marketing. She’s worked with the Discovery Channel, NASCAR, NBC, and many other ... Play video

Commitments that Get You to the Close

Commitments that Get You to the Close

For Sales Pros / Jun 13, 2016 / Tracey McCormack

There has been so much published about “closing the sale.” Specifically, about WHEN to close the sale. I don’t even use that term anymore because its name alone gives the wrong impression about how it’s done! “Close” gives the impression that it’s conducted at the end of the sales process. When really, closing the sale ... Read More

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