How many boring presentations have you been subjected to in your life? Depending on the role, you can multiply that by ten, twenty or fifty for your prospect! Why does this matter? Boring presentations are unsuccessful presentations. They fail to differentiate you from the competition, hold the attention of busy prospects or motivate them to ... Read More
Julie Hansen helps salespeople craft and deliver presentations that engage and persuade today’s busy decision-makers. Julie is the author of Sales Presentations for Dummies and Act Like a Sales Pro! She is the founder of Performance Sales and Training, offering sales presentation workshops.
Author's Publications on Amazon
Ta da! Your marketing team just delivered a brand new, spiffy presentation to your sales team. So why, three months later, is no one using it?? Here are just a few of the reasons I hear from salespeople: “It’s not my style. I like to just have a conversation. It’s already out of date. It’s ... Read More
Do you still have a company overview slide lurking around in your presentation? You know the slide – the one that lists company awards, key customers, a timeline of your products, and a generic elevator pitch about what you do. If you still have that slide(s), you’re not alone. But be warned: the clock is ... Read More
Sales role-play can be an extremely valuable tool for helping reps internalize product knowledge and adopt new skills – when it’s done well. Too often however sales role-play is merely an awkward, high-pressured test of a rep’s ability to regurgitate back what they think is expected of them. Instructions are vague. Direction is unclear. Ultimately ... Read More
Have you ever sat through a presentation and thought, “Why am I here?” Presentations that do not answer the question “Why?” are confusing, try your patience, and usually lead nowhere. In his popular TED Talk, Start with Why, Simon Sinek proposed that people won’t fully buy into a product, service or concept until they understand ... Read More