You've heard of Sales Enablement, now learn about Sales Management Enablement! Read More
Your personal brand is the new sales call. Build it carefully. The Importance of Your Personal Brand This entertaining checklist accompanies our blog post about the importance of building a personal brand in today’s business environment. Why is personal branding important? The traditional sales call was designed to reach, qualify, and then pitch your prospect ... Start a slideshow
Kurt Shaver spoke at our Power Breakfast in Santa Monica about how Microsoft’s $26.2B acquisition of LinkedIn is clear evidence that social networks will play an increasingly important role in business. Just as the deal closed, LinkedIn started rolling out the biggest design change in its 14-year history. These changes create the opportunity for “first-movers” ... Read More
Identify and evaluate any sales opportunity to prioritize your sales pipeline and keep it accurate and actionable. Learn How to Identify a Good Sales Opportunity Nancy is a sales rep for a company that sells office furnishings. They include chairs, desks, couches, conference tables and any other such items needed. Nancy’s company generally qualifies opportunities with this ... Read More
Right On Interactive is helping companies use Customer Lifecycle Marketing strategies by surfacing their “best-fit” customers. Surface and Cultivate their Best-Fit Customers Are you curious about the trending topic of Customer Lifecycle Marketing, and how it could help you grow your business? Right On Interactive’s ebook, Lifecycle Marketing 101: What Every B2B Marketer Needs to ... Read More
In today’s world in which a buyer can totally bypass the traditional buyer/seller relationship, sourcing product or service information directly online, the requirement to restructure your sales force to match up with these buying patterns has become even more crucial. In their excellent book Rethinking the Sales Force, Neil Rackham and John De Vincentis explore ... Read More
There are many considerations when choosing the perfect CRM. Our comprehensive guide talks you through all the issues — from every angle — so you can make the best decision for your team. The Journey to the Best CRM for You Traditionally, salespeople have not welcomed CRM software with open arms. They perceive CRM tools ... Read More
This infograpahic covers 6 sins of sales that should be avoided no matter what. We discuss how to avoid them, and actions to take to ensure they never occur at all. The infographic is based on the ebook of the same name. It is important to avoid these sins simply because you want to sell, ... Read More
Expert opinion on the subject of sales processes has pendulum swung a great deal over the years. One day sales processes are all-important and sales organizations must stick to them like glue. The next day the sales process is far less important than allowing a salesperson the freedom to take actions as they see fit. ... Read More
The clock is ticking on your current sales team. You have unproven hires, and many of them will leave or be asked to leave. The stats are not optimistic, so how can you find, hire, and train top talent and relieve some of this awful pressure? Our infographic is a visual take on this challenge. ... Read More
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