Sales POP - Purveyors of Propserity

Bruce Boyers

Bruce is a freelance writer and a 20+-year marketing veteran. During his career he has worked very closely with salespeople, achieved an understanding of how they can best be assisted by marketing, and gained a keen insight into the innate and singular abilities they demonstrate day in and day out.
Author's posts
A Day in the Life…with Pipeliner CRM

A Day in the Life…with Pipeliner CRM

Sales Management / Apr 28, 2017 / Bruce Boyers

Note: Although the functionality described below has been added to some CRM applications through complex artificial intelligence, all of the features portrayed here are simply part of Pipeliner CRM’s superior technology. The only thing missing is the voice–which many will probably be thankful for. If you’re set up and running with Pipeliner CRM, your day ... Read More

Benefits of Pipeliner CRM

Benefits of Pipeliner CRM

All About CRM / Nov 30, 2016 / Bruce Boyers

A look at the many advantages of using a CRM tool designed by salespeople for salespeople. Revolutionary CRM System that Suits Your Needs The oldest and still most urgent CRM issue that companies have to face is low user acceptance, which results in poor data quality and misleading sales information can lead to strategies that ... Start a slideshow

CRM is Key Finding in LinkedIn State of Sales Report 2016

CRM is Key Finding in LinkedIn State of Sales Report 2016

For Sales Pros / Jun 21, 2016 / Bruce Boyers

LinkedIn recently released its State of Sales in 2016 report—which found that Salespeople rely on a variety of sales technologies, but spend the most time using CRM solutions and social selling tools, and believe both deliver the highest value. Through our blogs, ebooks and even through our recent product releases, we at Pipeliner have been, for ... Read More

Highest Rated in Satisfaction for CRM Products for 2015

Highest Rated in Satisfaction for CRM Products for 2015

All About CRM / Jan 20, 2016 / Bruce Boyers

G2 Crowd, the world’s leading business software review platform, has determined that Pipeliner CRM is the highest rated in satisfaction for CRM products, based strictly on user reviews. The recognition was stated as part of G2 Crowd’s ‘Best of 2015 User’s Choice Lists.’ “We are very pleased to recieve this rating based on customer reviews,” ... Read More

10 Basic B2B Lead Generation Strategies

10 Basic B2B Lead Generation Strategies

For Sales Pros / Sep 7, 2015 / Bruce Boyers

Lead generation is a major factor in any B2B enterprise. Leads become opportunities, which become customers, which (if handled right) become repeat customers and referrers. Inbound and Outbound Leads fall under 2 major categories—inbound and outbound. Inbound leads are those caused by sources outside your company, such as blogs, referring websites, 3rd-party mentions, social media ... Read More

Why B2B Sales Will Never Be Automated Sales

Why B2B Sales Will Never Be Automated Sales

For Sales Pros / Aug 24, 2015 / Bruce Boyers

The automated sales model being implemented by Amazon, with many other ecommerce sites following suit, may seem somewhat threatening to a sales force and B2B sales. If you yourself have ever purchased from Amazon or a similar vendor, you probably recall that you have never spoken to a live person, not to mention a salesperson ... Read More

Pipeliner CRM

Pipeliner CRM

The first CRM solution designed to actually empower salespeople.

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